Tag: strategy
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Always have a pitch ready
”Organizational interest comes in waves. When it’s reliability time, VPs are desperate to be doing something. They want to come up with plausible-sounding reliability projects that they can fund, because they need to go to their bosses and point at what they’re doing for reliability, but they don’t have the skillset to do it on…
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Buy things that have low competetive advantage
This is good framing and wording: “Reexamine your ecosystem and identify where ‘buy’ delivers scale and where selective ‘build’ unlocks advantage.” 🔗 Build Vs. Buy: Regaining Control To Deliver Digital Workplace Value
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getting enterprise eyeballs is difficult
“According to IDC research, 72% of tech marketers say creating original, differentiated thought leadership is a top challenge. Even more cite difficulty connecting that content to real business outcomes. 37% of CMOs say creating a unified, omnichannel customer experience will have the greatest influence on their marketing strategy over the next 12 to 18 months.”…
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Supporting the executive
This is also what it’s like to work in corporate strategy and supporting the executive suite. It feels like a lot of time wasted when someone could have been coming up with fixes instead of silo-hopping. That said: the point of a system is what it does. So, coordinating with the giant organization is often…
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Kubernetes Complexity Realigns Platform Engineering Strategy – Turns out computer are always difficult.
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We waited 20 years for this! Salesforce CEO Marc Benioff on an Informatica long game as growth re-emerges as a corporate priority –
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Beyond Launch – ‘In enterprise environments, silence gets interpreted as stagnation. Stakeholders will assume “if I’m not hearing about progress, there probably isn’t any” – and they’re usually right!’
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An example of coaching ChatGPT to be less wrong
Here is an example of how you have to steer the robot (ChatGPT, below) to the right answer. You can almost feel it trying to give you what you “want” (more like: what seems the predictable next words): Me: Did Ricardo use the example of the British sending wool to Portugal and importing port from…
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Blitzscaling for tyrants – by Henry Farrell –
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The Titan Who Couldn’t Let Go – Founder mode case study: “There’s a pattern here, and it’s bigger than Hughes. Obsession works–in short bursts, in narrow contexts, with clear feedback loops. But scale it up, let it harden into infrastructure, and it starts to rot the system from the inside. Hughes structurally disallowed any process…
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The Illiterate Corporation
I’m the guest on this week’s When Shit Hits the Fan podcast. You can hear about two of my fan shattings. Here’s the podcast in Apple, Spotify, and Overcast. Favor documents over slides Slides are an oral culture, not a written culture. Imagine civilization without writing: that’s what organizations relying on slides instead of documents…
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Agentic AI Is The Next Competitive Frontier – “CEOs must architect the autonomous enterprise.” // Changing culture, org structure, and how work is done day-to-day. That’s a big ask. It rarely works.
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Who gets to do strategy? –
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5 Questions to Help Your Team Make Better Decisions – (1) What Would Happen if We Did Nothing? (2) What Could Make Us Regret This Decision? (3) What Alternatives Did We Overlook? (4) How Will We Know If This Was the Right Decision? (5) Is This Decision Reversible?
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How to market the Enterprise of Many Solutions Suite – A Ready to Go Plan for Enterprise Role Playing with Generative AI, Complete with Executive Dinner Meal Options
In tech product management marketing, there are three phases of your “story” and execution: strategy, planning, and doing (“execution”). I think a lot of people mix up these phases, talk too much about strategy, don’t do enough planning, often poorly communicate the plans to staff, and are not “throw it all at the wall” enough…
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Review: Good Strategy, Bad Strategy – Good excerpts and book notes on (corporate) strategy. // “A strategy coordinates action to address a specific challenge.” // Meanwhile, here is the problem with relying too much on war for your case studies: war focusing on killing people to achieve its “business outcomes.”
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Rough notes on learning Wardley Mapping. – These always seemed like as nerd’s idea of how strategy is done. Which is fine! Are there “big name” use cases after all these years, especially where the method is applied over three or five years?
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Strategy is Not War; It’s Gardening – Post Sun Tzu strategy metaphor.
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– Review of Seth Godin’s strategy book – “The content is deep. As a long-term strategic planning facilitator, my work confronts issues that most executive teams skim over in their customary short-term, emergency-driven thinking. Getting them to think about abstract questions for long hours at a time, while sitting face to face with their peers…
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AI is terrible at shift-left
Start with good content, get better content I’ve seen enough generative AI used to help marketing now that my theory is: you should only use it if you’re already good at making whatever “the content” or strategy is. The AI will help you make it better, or more broadly consumable. It will do a terrible…
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