Tag: strategy

  • We waited 20 years for this! Salesforce CEO Marc Benioff on an Informatica long game as growth re-emerges as a corporate priority –

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  • Beyond Launch – ‘In enterprise environments, silence gets interpreted as stagnation. Stakeholders will assume “if I’m not hearing about progress, there probably isn’t any” – and they’re usually right!’

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  • An example of coaching ChatGPT to be less wrong

    Here is an example of how you have to steer the robot (ChatGPT, below) to the right answer. You can almost feel it trying to give you what you “want” (more like: what seems the predictable next words): Me: Did Ricardo use the example of the British sending wool to Portugal and importing port from…

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  • Blitzscaling for tyrants – by Henry Farrell –

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  • The Titan Who Couldn’t Let Go – Founder mode case study: “There’s a pattern here, and it’s bigger than Hughes. Obsession works–in short bursts, in narrow contexts, with clear feedback loops. But scale it up, let it harden into infrastructure, and it starts to rot the system from the inside. Hughes structurally disallowed any process…

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  • The Illiterate Corporation

    The Illiterate Corporation

    I’m the guest on this week’s When Shit Hits the Fan podcast. You can hear about two of my fan shattings. Here’s the podcast in Apple, Spotify, and Overcast. Favor documents over slides Slides are an oral culture, not a written culture. Imagine civilization without writing: that’s what organizations relying on slides instead of documents…

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  • Agentic AI Is The Next Competitive Frontier – “CEOs must architect the autonomous enterprise.” // Changing culture, org structure, and how work is done day-to-day. That’s a big ask. It rarely works.

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  • Who gets to do strategy? –

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  • 5 Questions to Help Your Team Make Better Decisions – (1) What Would Happen if We Did Nothing? (2) What Could Make Us Regret This Decision? (3) What Alternatives Did We Overlook? (4) How Will We Know If This Was the Right Decision? (5) Is This Decision Reversible?

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  • How to market the Enterprise of Many Solutions Suite – A Ready to Go Plan for Enterprise Role Playing with Generative AI, Complete with Executive Dinner Meal Options

    How to market the Enterprise of Many Solutions Suite – A Ready to Go Plan for Enterprise Role Playing with Generative AI, Complete with Executive Dinner Meal Options

    In tech product management marketing, there are three phases of your “story” and execution: strategy, planning, and doing (“execution”). I think a lot of people mix up these phases, talk too much about strategy, don’t do enough planning, often poorly communicate the plans to staff, and are not “throw it all at the wall” enough…

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  • Review: Good Strategy, Bad Strategy – Good excerpts and book notes on (corporate) strategy. // “A strategy coordinates action to address a specific challenge.” // Meanwhile, here is the problem with relying too much on war for your case studies: war focusing on killing people to achieve its “business outcomes.”

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  • Rough notes on learning Wardley Mapping. – These always seemed like as nerd’s idea of how strategy is done. Which is fine! Are there “big name” use cases after all these years, especially where the method is applied over three or five years?

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  • Strategy is Not War; It’s Gardening – Post Sun Tzu strategy metaphor.

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  • – Review of Seth Godin’s strategy book – “The content is deep. As a long-term strategic planning facilitator, my work confronts issues that most executive teams skim over in their customary short-term, emergency-driven thinking. Getting them to think about abstract questions for long hours at a time, while sitting face to face with their peers…

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  • AI is terrible at shift-left

    AI is terrible at shift-left

    Start with good content, get better content I’ve seen enough generative AI used to help marketing now that my theory is: you should only use it if you’re already good at making whatever “the content” or strategy is. The AI will help you make it better, or more broadly consumable. It will do a terrible…

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  • Digital transformation strategies focus on reducing costs, upskilling – Highlights from Macroeconomic Outlook, Business Trends – ”Digital transformation focuses on employee productivity and automation. Nearly 44% of respondents either have a formal digital transformation strategy (32%) or are planning to develop one (11%). The primary drivers for adopting a digital transformation strategy are improving efficiency…

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  • Executive translation. – “Many high-agency managers try to prevent executives from doing silly things, but it’s almost always more effective to translate their energy for a silly thing into energy for a useful thing. It also leaves the executive feeling supported by your work rather than viewing you as an obstacle to their progress.”

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  • Why Is Demand Marketing An Obstacle To Its Own Success? – ‘Too many marketing subfunctions (demand/ABM, field marketing, customer marketing, digital, and events) create strategies unique to their function, independent from the others. Marketers often say that they have a “unified” plan, but it’s more like a PowerPoint deck with “chapters” for each team’s individual…

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  • How to blackmail your boss into adopting platform engineering, DevOps, agile, etc.

    How to blackmail your boss into adopting platform engineering, DevOps, agile, etc.

    This is a good talk listing some tactics for changing how organizations work. It’s targeted at executives. What’s bonkers is that, as the screenshot below, it has just 27 views. In the talk, we have a former group CIO at American Airlines. She’s telling you her tips for how to introduce change in a large…

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  • The Tanzu Platform – platform engineering in a box

    The Tanzu Platform – platform engineering in a box

    The Tanzu Platform – platform engineering in a box for private cloud This week, at my work, we launched the Tanzu Platform. This is both actual, new things and strategic tuning of many of our existing products. In brief, we’re focusing a lot more on private cloud PaaS now, and private cloud data services. (Sure,…

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