Writing

In addition to books, I’ve written a lot of articles, essays, reports, and other long form content. For many years, I was an analyst at RedMonk and wrote analyst reports, and then at 451 Research for a short time. Also, I’ve had a column at The Register and have pieces in the tech press from time to time. I’ve written a lot of stuff for Pivotal/VMware.

I don’t know: I’m surprisingly bad at cataloging it all. You browse by categories and tags as well.

Here’s some more:

• The tiny video toolkit
• Mindfulness from blood-sport
• Relearning the value of complaining
• Getting more eyeballs for your boring-ass enterprise tech videos – analysis and LIFE HACKS from four months of long and tiny b2b videos by channel and numbers
• Getting over digital transformation fatigue
• How Kubernetes adds agility in challenging times
• Straddling the firewall: cloud from 2010 to 2020 (& what to do next)
• Things to do in Austin for foreigners short on time
• The ethics of selling software, the find the good first test
• Make your conference talk about one small thing
• Governance hacks – business cases
• Successful pundit tactics
• Write every day even if it’s not on topic
• Banking “disruption,” or whatever – part 01
• The Finance Bottleneck
• An unused executive dinner speech
• Discussing the common “CIO agenda”
• DevOps, monolithic architectures, craftsmanship – an unpublished interview
• You own it
• Enterprise architecture still matters
• Creating a culture of change, continuous learning, & comfort
• The one minute pitch
• Spraying the bullshit off “vision” & “strategy”
• Why change?
• Speed
• Team composition: not all ninjas
• Beyond digital transformation BS, improving your organization by fixing your software strategy
• Communicate the digital vision and strategy
• Creating alliances & holding zero-sum trolls at bay
• Tracking your improvement  – “metrics”
• Choosing public vs. private cloud
• Dealing with compliance — it might even be a good idea
• Rule 1: Don’t go to meetings. Rule 2: See rule 1.
• De-shittifying Tech T-Shirts
• Cloud Native Works in Government — the IRS, US Air Force, and contractors
• Building trust with internal marketing, large and small
• So what exactly should IBM do, and have done?
• In 2018, Clear Out Your Portfolio Underbrush Before You Have to Burn it All Down
• As Rome burns, there’s plenty of money investing in attention aggregation, innovation, and…burgers?
• Ode to Airports
• Choose your TAM wisely and remember to charge a high price, RethinkDB
• Keeping sane at the airport
• Change is hard, but possible, or, It’s the still the case that you should stop hitting yourself
• Getting Started — picking your first cloud native projects, or, Every Digital Transformation Starts with One Project
• Moving beyond the endless debate on bi-modal IT
• The Stop Hitting Yourself Anti-pattern
• These aren’t the ROI’s you’re looking for, or, “ROI: ¯_(ツ)_/¯”
• Questioning DRY
• Use Balanced Teams to Suck Less at Software
• Forklift All The Legacy Apps You Want, But Don’t Forklift Process!
• Please teach my kid Spanish, or, What have the Romans ever done for us?
• 7 BigCo Anti-patterns — white collars doing it wrong
• “Nope, that’s not a problem.”
• Asking questions often leads to more work, for you
• Avoid fence painting by assigning homework
• Dead Horse Points
• A presentation is just a document that’s been printed in landscape mode
• Getting Digital Transformation Wrong, Software Development Edition
• Eventually, to do a developer strategy your execs have to take a leap of faith
• So you want to become a software company? 7 tips to not screw it up.
• The Problem with PaaS Market-sizing
• Roles and Responsibilities for DevOps and Agile Teams
• Self-motivated teams lead to better software
• The Problem with PaaS Market-sizing
• Solving the conundrums of our father’s strategies
• Addressing the DevOps compliance problem
• Getting collaboration right in Agile & DevOps – Press Pass
• Dealing with “disposable software” for enterprises
• The many meanings of “cloud broker”
• Use agile for speed, not cutting costs – Agile survey from Gartner AADI
• Pivotal Cloud Foundry 1.6, getting beyond the blinking cursor into the application layer
• Who run IT-town? Ops or Dev?
• All the taboos about working at home
• Barriers to DevOps in government
• A presentation is just a document that has been printed in landscape mode
• Management’s role in DevOps: orchestrating the why
• Setting goals is important for DevOps success
• DevOps ROI
• There’s no easy way to model DevOps ROI
• Donkeys at DevOpsDays Amsterdam
• Enterprise DevOps interview with iThome Weekly
• What does IT need to start doing to become a software defined business?
• Here’s how we can help push DevOps into the mainstream
• Cloud Marketing, a parable
• Failing fast for the uptight
• Sizing the PaaS Market
• Software Defined Businesses need Software Defined IT Departments
• Betting on the Software Defined Business for growth
• The growing computational foot-print
• Eventually, to do a developer strategy your execs have to take a leap of faith
• Current perspective on the PaaS Market
• So you want to become a software company?
• The new industry analysts, again
• The Luxuries of Executive Platinum
• The Shoe Dilemma
• Use a Carry-on
• Your Little Bag
• Late Check-out