Try using a platform to combat Conway’s Law and organizational friction caused by too many groups/silos. This matters because it removes the structural excuse for fragmentation. When a single platform surfaces all the controls a unified team needs, there is no longer a technical reason to keep five separate teams in five separate rooms. The organisational argument for siloes collapses alongside the technical one. Conway’s Law says that a system will be shaped - organization sub-divided - as a replica of the orgnonzatikn that built the system.

For most of modern history, we’ve invested perhaps 10% of our energy in ‘be’ and 90% in ‘do’. The AI era invites (demands?) something closer to the reverse. That’s not a comfortable shift for an industry that prides itself on shipping, but might be the most important thing we build next. 🔗 The Identity Crisis AI Didn’t Warn You About