labeled AI

This applies to generated images, audio and text, as long as they were designed to look real. This content will get slapped with a digital watermark. The rules do not apply to personal content, so custom group chat jokes are still safe. Also, there’s an exemption for “evidently artistic” satirical and fictional works.

Meanwhile, AI at the dentist’s office seems fine:

Patients sometimes need time to adjust. “At first I didn’t know what hit me,” said one patient in the waiting room. “But I’m amazed by her politeness and that she understands everything. I’m happy with it, but I do find it a shame that I no longer speak to a person.”

🔗 EU will mandate labels on authentic-looking AI content starting August 2

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