Retailers turn to AI for productivity, personalized shopping

Best Buy, Gap and Dick’s Sporting Goods all used their Q1 earnings calls to talk up AI, with Best Buy casting itself as a retail media, advertising and technology company rather than a retailer, and Gap running Gemini-powered shopping alongside AI in how it designs, buys and allocates merchandise. A National Retail Federation report found 39% of retailers expect AI to account for more than 10% of their tech spend by 2028, and ICSC and McKinsey put agentic commerce at up to $1 trillion in US retail revenue by 2030, with more than two-thirds of consumers having used an AI tool while shopping in the past three months.

Summarized by AI.

🔗 Retailers turn to AI for productivity, personalized shopping

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