A project is what IBM delivered at e&. Custom integration, IBM Consulting on-site, bespoke architecture tailored to one customer’s requirements. It works, but it doesn’t scale. Every enterprise becomes its own implementation, with its own timeline, its own integration challenges, its own dependency on consulting availability.

“A platform is repeatable. Channel partners can sell it. Your team can operate it. Reference architectures exist for common workloads. You’re buying a product, not hiring an implementation.”

🔗 Platform or Project?