Tag: stickers

  • Identity is the most powerful form of tech marketing

    As someone who uses and appreciates 37signals products, I can honestly say – we like being the kind of people who use and appreciate 37signals products. JA Westenberg. Tech marketers way undervalue identity as a marketing tactic. It works well, just like in shoes and coffee loyalty. Stickers. Devrel. Community management. Conference schwag. We assume…

    Read more