Platforms are hard to sell, apps easier

Kevin Ichhpurani, executive vice president of global ecosystem and channels at GE Digital, and corporate officer of GE, told CRN during GE’s Minds and Machines conference in San Francisco last week that channel partners will have more success developing and selling applications around IoT, as opposed to grappling with the long and complex sales cycle of the GE Predix IoT platform itself.

Source: GE Digital Pivots Industrial IoT Sales Focus From Platform To IoT Apps — And Looks To Partners As Sales Engine

Why Big Companies Need Lean Startup Techniques, Gartner

A lead-gen-y blog post, but with some good stuff, e.g.:

  • “Gartner estimates by 2021, more than 50% of established corporations will be leveraging lean startup techniques at the business level to increase the pace and success of business transformation.”
  • Nice MVP/small batch framing: “A critical challenge for many organizations will be adopting radical MVP thinking in the business (not just in IT). Businesses must define what is the least investment needed (in time, budget, resources, etc.) to test the most uncertain assumptions for the new product or service.”
  • And a mini-case study of the Queensland state government which ain’t half bad.

Source: Why Big Companies Need Lean Startup Techniques – Smarter With Gartner