Link: Adobe Summit 2019 analysis – CX hype is countered by Chegg’s digital turnaround story

Chegg isn’t digital-only today. They still ship five million textbooks a year – but their mission has changed. And, as Narayan pointed out, they now need new metrics. Rosensweig said those metrics include subscriber growth, revenue growth, engagement, renewal, and conversion rates. But there’s an underlying metric: create something awesome.

What we learned was you not only have to get them to subscribe, you [also have to] lower your cost to customer acquisition, which at one point for us was 27 dollars. Now it’s $3.50. Our renewal rates were 63 percent; they’re now in the mid-80s for a monthly renewal.

Source: Adobe Summit 2019 analysis – CX hype is countered by Chegg’s digital turnaround story

Link: OLPC’s $100 laptop was going to change the world — then it all went wrong

“Ames says the real question isn’t whether laptop programs help students, but whether they’re more effective than other programs competing for the same money. “I think that given unlimited funding, absolutely … Learning about technology is very important,” she says. “That said, there’s always a tradeoff. There’s always some project that will be defunded or de-emphasized as a result of this.”

Thirteen years ago, OLPC told the world that every child should get a laptop. It never stopped to prove that they needed one.”

Original source: OLPC’s $100 laptop was going to change the world — then it all went wrong

Link: OLPC’s $100 laptop was going to change the world — then it all went wrong

“Ames says the real question isn’t whether laptop programs help students, but whether they’re more effective than other programs competing for the same money. “I think that given unlimited funding, absolutely … Learning about technology is very important,” she says. “That said, there’s always a tradeoff. There’s always some project that will be defunded or de-emphasized as a result of this.”

Thirteen years ago, OLPC told the world that every child should get a laptop. It never stopped to prove that they needed one.”

Original source: OLPC’s $100 laptop was going to change the world — then it all went wrong