🔗 Novel use of LinkedIn - “On the growth side, I would add the max amount of people LinkedIn would allow me to add a week until the app would not let me. I’d make sure that each person I added worked in the space industry. Once I did that, I’d send them a message asking them to sign up for the newsletter. I don’t know the amount that signed-up, but I would not be surprised that at least 10% of our audience — but potentially as high as 25% — have signed up because of the message I sent them on LinkedIn. The best way to jumpstart a newsletter is to personally ask people to sign up.”