You’re basically breaking things down into smaller increments. I’m constantly getting in front of the customer. At the end of the day, you’re delivering really what the customer wants from you.
So you may be able to start giving value to your customer much quicker. Even though they’re not getting 100% of what they want, they get an MVP [minimum viable product] that they can start to utilize, they can start to realize value and give you feedback on that. That may influence the rest of what you’re building as well.