Link: Digital is a long-term objective, CEOs warned

“If you remember the shift from WAP banking to app banking – this took eight years, and it was a relatively superficial change. But a deeper change to the product and services of your business can take 10 or more year – some will even take 15 years. The risk for business leaders is that some people believe you can do it in three years.”
Original source: Digital is a long-term objective, CEOs warned