For my monthly column over at FierceDevOps I wrote about the importance of setting goals. I was motivated to write this by this point being repeated in Leading the Transformation many times, e.g.:
Management needs to establish strategic objectives that make sense and that can be used to drive plans and track progress at the enterprise level. These should include key deliverables for the business and process changes for improving the effectiveness of the organization.
It made me think that most of the corporate failures I’ve seen over the years were due to management being vague about what they wanted and what the team should be doing. Someone has to set the goals and, at the very least, it’s management’s job to make sure its done (they don’t have to do it, though I tend to think they do: they just need to make sure it happens).
Anyhow, check out the piece!